Golden Goal Media

Your Company On A Racecar

We specialize in motorsports marketing partnerships, ranging from kart teams (NewGen Motorsport, CW Kart Birel, Bobby Krug Racing Services) to club and pro race teams (Mitchell Racing Services, Jay Howard Driver Development, Paulie Gatto Racing). With two up-and-coming racers currently under management, and the door open to others, our ability to scale support up or down to each company and driver's needs allows for a kaleidoscope of content across many channels; all of which help build the public profile and prestige of any business, whether they're growing on the regional, national, or world stage.

For companies looking to level up their marketing strategy, racing offers a linear narrative that mirrors the race for success that happens within all good teams. It's very difficult to create original ads in the age of AI. Good marketing should create original content that cannot be copied easily by competitors. Set your company apart with a race team partnership for 2026.

Let's Go Racing!

Race Teams

Kart Racer Content Contract

Support a young driver's charge toward the top ranks for one season of competition with a professional team's support, with an option to renew. The marketing opportunities in pro kart racing shouldn't be overlooked. Online and in-person audiences are growing for the first time in decades, and webcast coverage for pro karting has come leaps and bounds in the last five years. The sport opens up employee and customer engagement opportunities, along with all the traditional marketing materials expected. Social media channels provide venues for sponsored and seeded content. The tiered championships of karting allow for family companies to scale alongside their racer while building their team and their culture. Prokart season packages can start as low as $10,000, plus liabilities, but can approach club car racing prices at national championship levels. Non-exclusive championships give racers have the chance to run multiple seasons at once, and one-off special events, if provided enough support.

Club Racer Content Partnership

A cost-conscious way to partner with a real racecar driver, club racers run in smaller, highly competitive divisions, racing niche, vintage cars in national championships that can offer flexibility to marketing partners. Showcar days are possible, along with opportunities for employee engagement and retention, like event tickets, hotel stays and pit pass raffles, given the caliber of venue these events typically take place at. The community atmosphere at these national level tracks makes road racing approachable, especially for companies that identify with the image of grassroots racing. Season packages at this level start at $30,000, but individual event schedules can also be arranged. Several kinds of oval and touring cars are also available for contract at similar rates, providing different potential brand images for those who prefer the grit of sprint and stock cars, or the festival atmosphere of endurance racing.

Road to the Show

Professional race teams present opportunities for high-budget, top-tier championships and exposure, including the FIA Formula 4 US Championship and FIA Formula Regional Americas, which serves as the North American F3 series. These events are held at the most prestigious and renowned venues available. Options like US F2000 and Indy Pro 2000, the 1st and 2nd steps of the Road to Indy ladder, are also possible, though more expensive than formula racing over the course of a season. Oval racing's unique strains require engine rebuilds and a higher incidental damage rate. Indy NXT, the Formula 3 World Series, and Formula E are all possible next steps for a road racer who finds success in any of these formulas. Season packages start at $250,000, and have the potential to scale into a title partnership with an emerging contender, as affordably as is possible, with the opportunity to build the kind of valuable networks only available through premier motorsport.

Want to Drive Yourself? Need an Endurance Teammate?

If you want to begin your racing journey as a car owner, driver, or title sponsor, but don't know where to start, or how to sustainably move forward from where you are, schedule a career consultation with us, and take the next step! I have plenty of fast friends and love creating introductions.